Hobbit TV Spot

Though dedicated Tolkien fans are already fiercely excited for the December release of The Hobbit: An Unexpected Journey, it will be interesting to see how Warner Bros. sell the film to the more general audiences who no longer remember the difference between Elrond and Gandalf. After all it’s been nearly 10 years since the release of Return of the King, and while it seems reasonable to expect The Hobbit to be as big a hit as the original Lord of the Rings films, there might be a period of readjustment for people to truly get back into Middle Earth.

Which is why TV spots, which reach audiences literally where they live, will wind up being so important. The first TV spot for The Hobbit debuted online today, and you can watch it below to see just how the adventures of Bilbo and the dwarves will be sold to audiences across the country.

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