£100k Games for Film Contest Final Contest Deadline Extended to 12 Noon Monday 8 October

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IC tomorrow, the University of Abertay Dundee and D-Media, in association with Lionsgate UK and the BFI (British Film Institute), have announced that the Games for Film contest deadline has been extended to 12 noon Monday 8 October (original deadline 12 noon Thursday 20 September).

This contest represents a unique opportunity for UK games developers to access up to £100k in grant funding for the development of prototypes that use games technology in partnership with the film industry. With the Games for Film final event now scheduled to take place at GameCity 7 in Nottingham on Friday 26 October, the deadline extension offers even more developers the chance to apply to be part of this exciting opportunity.

The Games for Film contest is offering four awards worth up to £25,000 each, which are funded by Abertay University’s Prototype Fund.

Two of these will be awarded to games that innovatively promote the upcoming theatrical release of two new British feature films; ‘Spike Island’ and ‘Smash and Grab: The Story of the Pink Panthers’. Both of these films were co-financed through the BFI Film Fund and the institute will be offering early access to the features. The films are currently in post-production.

An additional two awards are available for proposals that demonstrate how games can be successfully used for a film’s cinematic or home entertainment release. Successful applicants will work with Lionsgate UK to develop a prototype for features that could include Dirty Dancing, Great Expectations, The Expendables 2, The Texas Chainsaw Massacre 3D and many additional films.

The final for the Games for Film contest will take place at GameCity 7 on Friday 26 October in Nottingham. GameCity 7 is one of Europe’s biggest videogame culture festivals and will provide a great opportunity for the Games for Film finalists to showcase their ideas to the judging panel.

Iain Simons, director of GameCity at Nottingham Trent University, said: “We’re delighted to be holding the final of the Games for Film contest at GameCity 7. GameCity is all about what happens at the intersection between videogames and other art forms and this competition embodies that brilliantly. I can’t wait to see what the entrants have come up with; it’s going to be a fantastic event.”

Matt Sansam, programme manager at IC tomorrow, said: “The UK games development sector contributes approximately £1 billion to UK Gross Domestic Product per annum.  Investment in the next generation of British gaming companies is not just vital for the industry but for the British economy as a whole. Today’s British public are avid film watchers and gamers, so to marry gaming and film is a natural evolution towards tapping into consumer behaviour.”

Developers interested in applying for the Games for Film contest are encouraged to view the presentation and audio from the live briefing event that took place in August. It provides more detailed information from the contest partners on what they are looking for from applicants and can be viewed at http://bit.ly/SGNILX .

Applicants who have already entered the contest can use the extended deadline to continue working on their idea if they choose to do so. They can simply resubmit their application with the same application name and the last submission received will be considered for the contest.

The Games for Film contest has a straight forward application process consisting of a short online application form and a two minute YouTube video. The video can be anything from a simple piece to camera, to a demo but should highlight the freshness and innovation behind the proposed idea and outline why it is applicable to the particular contest challenge.


For full contest details and to apply please visit:




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£100k Games for Film contest deadline EXTENDED to noon Mon 8 Oct. Full details: http://bit.ly/O19gl1


Deadline EXTENDED to Mon 8 Oct – £100k contest for UK games developers to explore innovative promotion of film http://bit.ly/O19gl1

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